More than 70 percent of the world’s population does not know Christ. Approximately 42 percent of the world’s population is unreached by the Gospel. Even among those who have heard the Good News, fewer still have a Biblical worldview—for example, just 4 percent in the United States, a nation founded on Christian principles.
Behind these statistics are real people—people who do not know the love of Jesus; people who walk in darkness; people who are deceived and unaware of the Truths of God’s Word; people who sit in church on Sunday morning but whose hearts are far from God.
The Open Door Campaign will focus the ministry’s time, energy, and proven expertise in three primary areas where the greatest need and opportunity exist.
God has opened a door to reach them. Over the next five years, Dr. Michael Youssef and Leading The Way are forging ahead with a bold new vision—focusing the ministry’s time, energy, and resources to reach three distinct groups of people: the unreached, the unsaved, and the unengaged.
Dr. Youssef is not afraid to work where the soil is hard. Through your partnership, we are already seeing a mighty move of God amid vast spiritual challenges in our nation and world. Will you walk through these open doors with us?
The Open Door Campaign marks a thrilling new season in your partnership with Leading The Way—a time to strategically focus on areas where we are seeing unparalleled impact and unparalleled access.
Building upon the strong infrastructure established by your partnership these last seven years, Leading The Way‘s Open Door Campaign will focus the ministry’s time, energy, and proven expertise in three primary areas where the greatest need and opportunity exist:
1) NORTH AMERICA: WHERE ONLY 4% OF ADULTS HAVE A BIBLICAL WORLDVIEW
The foundational principles that once held our nation together are unraveling. Churches are distracted. Self-worship has consumed our culture. With your support, over the next five years, Leading The Way will multiply its efforts to encourage the revitalization of the Western church and mobilize believers in prayer for the next great spiritual awakening through:
- Far-Reaching Media Ministry on Every Available Platform
- Our Finding True Peace National Evangelistic Project
- Dr. Youssef’s Awake America Prayer Movement
- City-Wide Events to Challenge the Local Church
- Biblically-Based Publications, like MY Journal
It’s all to reach more people like Joann here at home: "I did not take my salvation seriously until I heard Dr. Youssef’s messages."
2) MUSLIM WORLD: HOME TO 68% OF THE WORLD’S UNREACHED PEOPLE GROUPS
Since Leading The Way first began impacting the Muslim world through dual-language programs in 1996, the ministry has had unique access to one of the most challenging regions in the world—and seen an incredible harvest of souls. Through Dr. Youssef’s Middle Eastern background and unique 24/7 outreaches, God has given Leading The Way an unprecedented open door to proclaim the Gospel directly into the Muslim world with maximum impact. Over the next five years, your partnership will enable us to deepen our reach in regions inaccessible to most ministries through:
- Our KINGDOM SAT Television Network
- Biblically-Trained Field Counselors
- Dual-Language Audio Programs
- Evangelistic Literature and Discipleship Courses
- Global Digital Platforms (including LTWGlobal.org)
It’s all to reach more people like Amer from Egypt: "Jesus revealed Himself to me in a dream. Will you help me? This is the moment I have been waiting for."
3) REMOTE VILLAGES: WHERE 42% OF THE WORLD’S POPULATION LIVES WITHOUT GOSPEL TRUTH DUE TO TECHNOLOGICAL AND LINGUISTIC BARRIERS
Since the launch of Leading The Way‘s solar-powered Navigators 15 years ago, the ministry has built a vast network of in-country ministry partners ready and willing to get these ‘pocket missionaries’ into some of the least-reached regions on earth. As a result, we’ve seen churches planted, souls saved, and missionaries experience breakthrough on the mission field—but many more unreached people still wait to hear the Gospel in their native language. Overcoming severe poverty, technological limitations, and isolation, your support will enable us to break down these barriers to the Gospel through:
- Solar-Powered Navigator Audio Devices
- Trusted Missionaries and Ministry Partners
- Local Church Plants
It’s all to reach more people in places like Nigeria: "With the help of your Navigators, hundreds of souls have come to Christ, and their names are now written in the Book of Life."
Over the past 35+ years, through dedicated ministry partners like you, God has sovereignly positioned Leading The Way to share His Truth in every corner of the globe. Now we are preparing to use our strategic position to see His Kingdom come in an even greater way over the next five years.
How long will these doors remain open? We do not know—and therefore, we must seize these opportunities while God is still giving them to us. All we need is your support. Will you commit to joining with us as we boldly walk through these open doors together?
Join Dr. Michael Youssef and Leading The Way as we leverage every available resource to reach the unreached, unsaved, and unengaged for Christ.
Share
Recent MY Journal
Letting Go of the Past in the Pursuit of God
January 11, 2025
The Open Door Ahead: Going Where God Leads in 2025
January 10, 2025
Sign Up for Ministry Updates